Email Marketing

For Email Newsletters, a Death Greatly Exaggerated

By David Carr, The New York Times Here at the Media Equation, we pride ourselves on […]

02 Jul

Email Marketing: Still the Top Dog in Online Marketing

By Mary Anne Eades, GainsvilleBizReport.com Email marketing has recently been overshadowed by the fresh relevance of […]

19 Feb

Increase Your ROI by Reaching Baby Boomers on Responsive Email Lists

BestROILists is pleased to announce that they have expanded their inventory of responsive email lists […]

18 Oct

Is the New Gmail Killing E-mail Marketing?

For Gmail users overwhelmed by inbox clutter, the great Gmail redesign of 2013 may have […]

20 Aug

Email Marketing’s Role In Doomsday Preparedness

Doomsday preparedness has grown in reach and potency as a result of email marketing.  Now, […]

28 May

5 Ways to Ensure that Your Email Marketing Campaign Doesn’t Look Like Spam

Email marketing is an important aspect of any comprehensive marketing campaign. But there are many […]

02 May

Quick Tips to Boost Sales with Email Marketing

Turning prospects into paying customers is the biggest hurdle for marketers. Email marketing still plays […]

22 Apr

Direct Email Marketing Lists drive ROI in the Financial, Health and Political industries

BestROILists.com re-launches website showcasing the responsiveness of their opt-in email lists for improving B2C marketing […]

19 Apr

66% of marketers say email delivers ‘excellent’ or ‘good’ ROI

Two-thirds of marketers (66%) state that email delivers an ‘excellent’ or ‘good’ ROI, with 8% […]

18 Apr

15 Resources for Writing Effective Email Copy

It’s no secret that email marketing when executed correctly can be both an extremely powerful […]

16 Apr